"An absolute "must read".
"Fiona practices what she preaches, and it works!"
"Fantastic advice that's easy to use and will save you a bundle of money."
"Fiona practices what she preaches, and it works!"
"Fantastic advice that's easy to use and will save you a bundle of money."
Exhibit!
The SME's Guide to Using Exhibitions to Grow Your Business
FIONA HUMBERSTONE
At my first exhibition I gathered 100 leads and converted 70 of them into paying clients. In this book I show you exactly how I did it, and lead you through a practical and easy process to enable you to do the same for your business.
A practical and hands on book to ensure you get a return on your investment for your next exhibition: whether it's your first or your fourteenth!
Includes
- The top 12 reasons most business owners don't get the most out of exhibitions (and how to avoid making the same mistakes)
- Finding the right exhibition for your business
- Designing your stand for maximum effect (including reading a floorplan)
- Creating a communication plan
- Measuring your success
- Gaining leads and converting them to paying clients
How to Order
Available both as a Paperback for £15 including free P&P or as an Ebook available for instant download.
